Khabane (Khaby) Lame was born in Senegal in 2000 and has lived in Italy since he was one. The 21 year old immigrant has the unique distinction of being the second person in the world to reach 100 million Tik Tok followers.
Khaby Lame has crafted a comedic brand that has resonated around the world by putting so-called life hacks or complicated maneuvers through the lens of intuitive everyday options.
In response to an ad for a car rearview mirror to spot pedestrians, his video sees him looking before opening the car door (34.1 million views). A duet with someone slowly and delicately slicing the peel off a banana with a chef’s knife shows Lame peering at the fruit quizzically, before simply peeling it with his hands (37.8 million views).
Lame was an unknown factory worker in Italy who lost his job because of the Covid-19 pandemic. He used his newfound free time to start creating Tik Tok content and it has worked out tremendously for him.
In just 18 months, Lame’s net worth has grown to approximately US$4 million and he is reported to command up to US$150,000 per paid promotion post now.
His is an incredible story of an Outsider Rising that is only possible in this day and age.
Until next time… ✌🏾
Your rising outsider,
Munatsi
Twitter: @Munatsi_
Twitter: @OutsiderRising